Tai Koo Cityplaza | Cityplaza x Soong and Soong Present “Evergreen Blessings” for the First Time A One-stop Journey of Fortune, Wealth and Destiny for the Year of the Horse

Description

In traditional culture, the evergreen pine symbolises vitality, longevity and prosperity – the taller the pine, the greater the fortune. This Chinese New Year, Cityplaza partners with young artist Xietu for the first time, bringing to the mall his brand Soong and Soong and a line-up of distinctive pine illustrations, traditional bonsai elements and the spirit of New Zen living. From 30 January to 3 March, the grand presentation of “Evergreen Blessings” – Soong and Soong’s first mall collaboration in Hong Kong – takes centre stage. Breaking with convention, the campaign uses pine trees as its design theme, cleverly blending auspicious meanings with contemporary art across 8 photogenic installations to create a curated Year of the Horse journey of “Welcoming Fortune”, “Gathering Wealth” and “Seeking Destiny”.

Furthermore, Cityplaza is offering an innovative, sustainable New Year experience to LIVE+ members. First, the mall is exclusively joining forces with Soong and Soong to launch the “Evergreen Blessings” Red Packet Set. Combining festive joy with New Zen spirit, the set features flocked gold foil and realistic pine designs, helping you to wish everyone longevity, health and peace. Additionally, Cityplaza has partnered with the social enterprise Aroma Office to host the “Pine Bliss” DIY Aroma Charm Experience. By upcycling Christmas trees collected from Cityplaza’s previous holiday decorations into fragrant botanicals, the workshop allows participants to integrate sustainability into their daily lives, ensuring that the New Year spirit is sustained through a thoughtful approach to everyday life.

“Evergreen Blessings” Features 4 Themed Zones and 8 Photogenic Installations stroll the Path of Blessings, Wealth and Destiny

“Evergreen Blessings” features 4 major fortune zones and 8 photogenic installations in the 2/F Atrium and Centre Bridge. The brand’s popular, whimsical character Sleepy Soong leads everyone on a stroll along the path of prayer, wealth accumulation and destiny-seeking. The most spectacular highlight is undoubtedly the 5-metre-tall “Evergreen Health & Happiness Tree”, which visitors can step inside for photos. The fluffy, realistic texture of the pine invites you to touch it for good luck, while hugging pine leaves cushions inside it symbolises rising fortune in the New Year.

Additionally, check out the 5-metre-long “Dragon of Auspicious Wishes”, the 7-metre tall “Pine of Prosperity”, the “Happily Ever After Bridge” – a must-visit with that special person – and the interactive game “Fanning Fortune”, as well as 2 striking photo spots on the ground floor. They’re ideal locations to gather your friends and family and welcome the Year of the Horse. May your fortune be truly abundant!

Hunt for New Year Fortune Imprints – Special-edition Pine Postcard Preserves Luck All Year

 Hidden within “Evergreen Blessings” are a series of New Year fortune imprints waiting to be discovered! Simply become a LIVE+ member and take a photo at the “Evergreen Health & Happiness Tree” or participate in the “Fanning Fortune” game. When you’re finished, scan the QR code and follow the Cityplaza Instagram page (@cityplazahk) to redeem a blessing stamp card. Collect all 8 blessing stamps from the stations and complete a special, limited-edition blessing stamp card – a must-have for those who want to take luck home for the entire year.

Must-visit Photo Spots at “Evergreen Blessings”

Zone 1: The Gateway to Pine Fortune

1. “Pine of Prosperity”

A 7-metre-tall Sleepy Soong archway welcomes you with overflowing fortune. Don’t forget to touch the fluffy, 2.5-metre-tall pines on either side for extra luck. Sleepy Soong awaits at the entrance with a giant golden coin jar, wishing you a prosperous year ahead.

Zone 2: The Trio of Pine Blessings

2. “Drum Up Luck”

Celebrate with traditional drums! Make a wish and hit the drum to ensure a smooth, successful year.

3. “Happy Snaps Photo Frame”

Laughter attracts luck. Strike a pose with friends and family in front of the mirror to capture your New Year joy.

4. “Wheel of Fortune”

Give it a spin! Let the wheel predict your luck for the coming year, from success at work to your romantic prospects and your health.

Zone 3: The Giant Pine of Prosperity

5. “Dragon of Auspicious Wishes”

A 5-metre-long Sleepy Soong transforms into a whimsical dragon, dancing high above and bringing luck and wealth to all.

6. “Evergreen Health & Happiness Tree”

This 5-metre-tall, fluffy, bonsai-inspired Sleepy Soong structure creates a serene forest atmosphere. Step through the layers of pine leaves to discover hidden treasures and embrace the pine leaves and tangerines cushions to attract prosperity.

Zone 4: The Bridge of Pine Destiny

7. “Happily Ever After Bridge”

Lined with pine scenery and two fluffy, 2.5-metre-tall pines, this bridge symbolises new life and luck, paving the way for romance and happiness.

Interactive Game

8. “Fanning Fortune”

Hold the lucky fan and try to gather as many gold coins as possible within the time limit. The more coins you collect, the richer you will become!

New Year Shopping Rewards: Launch of the Exclusive “Evergreen Blessings” Red Packet Set – Realistic Design Featuring Flocked Material and Gold Foil Expresses Wishes for Endless Prosperity

Looking to share blessings with friends and family? Don’t miss the brand’s exclusive collaboration with Cityplaza – the all-new 8-piece “Evergreen Blessings” Red Packet Set, brimming with heartfelt wishes. Xietu infuses traditional imagery with a modern artistic twist, using bonsai and Asian gardens as a creative foundation. The grand “Evergreen Blessings” journey of luck appears on the front of the packets, resembling a mini lucky pine forest that ensures wishes of longevity, health and peace resonate throughout the New Year.

Blending the joyful spirit of the New Year with a touch of New Zen, the packets feature Sleepy Soong. The pine radiates serenity and tranquility at all times, stepping into the vibrant New Year tableau to bring a sense of calm amid the auspicious abundance. It conveys blessings for a flourishing year ahead, with career and love taking a positive turn. The design is further elevated by luxurious flocked material that’s a delight to the touch, while artful gold foiling lends refined sophistication and playful charm. Brimming with aesthetic appeal, this red packet set is destined to become a must-have Lunar New Year collectible and a true conversation starter.

Furthermore, the “Evergreen Blessings” Red Packet Set packaging can live on throughout the year. The peach and green-hued Sleepy Soong can stand upright on your desk, serving as a home or office ornament that radiates good fortune without interruption all year round. May everyone’s year be filled with overflowing luck and blessings! From 30 January to 3 March, LIVE+ members who spend a designated amount via electronic payment at Cityplaza and selected Taikoo Shing merchants can redeem the “Evergreen Blessings” Red Packet Set and up to HK$400 in APITA e-Vouchers. Whether you want to purchase New Year treats or refresh your wardrobe for the holidays, come to Cityplaza for a one-stop shopping experience, find your perfect gifts, earn high-rebate rewards – and enjoy double the happiness!

“Pine Bliss” DIY Aroma Charm Experience – Integrating Sustainability into Daily Life

Filled with the scent of pine and overflowing with blessings! Cityplaza, in collaboration with Aroma Office, a social enterprise that supports the local organic agricultural ecosystem and provides natural materials, is offering the “Pine Bliss” DIY Aroma Charm Experience during the event period. To promote sustainable development, the mall has arranged for the Noble Fir Christmas trees from its holiday decorations to be upcycled by Aroma Office into aromatic sachets, integrating sustainable elements into daily life and protecting the environment for future generations.

This experience offers participants a sensory journey of fragrance. Participants can personally touch and smell various natural sources of scent; in addition to the Christmas trees, raw materials such as herbs, flowers and woody plants will be available. Participants can blend their own unique, exclusive fragrance combination from 12 types of natural ingredient, immersing themselves in the fun of aromatic creation. The experience will also provide 3 suggested formulas to assist participants, whether they prefer refreshing, relaxing or heartwarming. 

The “Pine Bliss” DIY Aroma Charm is adorable in its design, combining practicality with a sense of style. Whether left on an office desk or hung on a handbag as a decoration, you can enjoy a touch of freshness and tranquility at any time.

Until 3 March, LIVE+ members who spend HK$200 or more in a single transaction via electronic payment at designated Cityplaza and Taikoo Shing merchants and successfully upload the eligible receipt via the TAIKOO+ App on the transaction day, can enjoy the fun of creating a pine-shaped sachet keychain on the same day.

Cityplaza x Soong and Soong Present “Evergreen Blessings” Event Details

Date: 30 January to 3 March 2026

Time: Mon-Fri : 12nn-9pm; Sat, Sun & Public Holidays: 11am-9pm

Location: 2/F Atrium and Centre Bridge, Cityplaza

Blessing Stamp Collection

Redemption Period: 30 January to 3 March 2026

Redemption Venue: 2/F Centre Bridge, Cityplaza

Redemption Method: LIVE+ members can redeem a greeting card at the gift redemption counter by snapping a photo at the Evergreen Health & Happiness Tree or joining the Fanning Fortune game, then scanning the QR code and following Cityplaza’s Instagram (@cityplazahk). Gather 8 blessing stamps to complete your card and bring home a lucky memento!

Cityplaza “New Year Shopping Rewards” Redemption Details

Redemption Period: 30 January to 3 March 2026

Redemption Time: 11am-9pm

Redemption Venue: 2/F LIVE+ Concierge, Cityplaza (near Shop 265)

Redemption Method: LIVE+ members who spend a designated amount via electronic payment at designated Cityplaza and Taikoo Shing merchants can redeem the “Evergreen Blessings” Red Packet Set* AND APITA e-Voucher. 

“Pine Bliss” DIY Aroma Charm Experience Details

Promotion Period: 30 January to 3 March 2026 or till quotas full

Time: Mon-Fri : 12nn-9pm; Sat, Sun & Public Holidays: 11am-9pm (Last entry: 8:30pm)

Venue:  G/F Cityplaza (Near Shop G008 POP MART)

Method: LIVE+ members who spend HK$200 or more in a single transaction via electronic payment at designated Cityplaza and Taikoo Shing merchants, then upload the eligible receipt on the transaction day via the TAIKOO+ app, can join the experience on the same day! The quota is limited and available on a first-come -first-served basis or while quotas full.